It’s not enough for a company just to stick ‘blockchain’ on the end of its name any more. With more companies trying to take advantage of surging investor interest in the emerging technology, some are going to increasing efforts to stand out. London-listed Online Blockchain, for example, is demonstrating its credentials by bringing on board a tech veteran so experienced that it says he invented the term “email”.
On Friday it announced the appointment of William Louden as a non-executive director. Online Blockchain says the former General Electric executive and video game pioneer Mr Louden is credited with “coining the terms ‘email’ and ‘forums’.” That would be big news for the team behind the Oxford English Dictionary, who have been engaged in a public search for the origins of the term “email” for more than five years.
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