Playboy TV is launching a new payment option that will allow customers to access its exclusive adult content using cryptocurrencies.
According to an announcement today, the adult content network said it will roll out a dedicated cryptocurrency wallet by the end of this year. The media firm will initially accept a cryptocurrency dubbed Vice Industry Token, which is being issued through an initial coin offering that ends next week, with other unnamed "leading" tokens to follow later.
According to its white paper, Vice Industry Token (VIT) is designed partially for adult content specifically and touts a utility that can track real user engagement on adult content channels over a blockchain.
In its release, Playboy TV said users can view, comment on and vote for original content using VITs on its channel.
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